Cojoirish.org

When it comes to marketing Pilates-based programs to your members, you’ll be pleasantly surprised to discover that the media have done a considerable service in promoting its benefits. CNN, Vogue and dozens of newspapers have picked up on the Pilates trend, with the resultant publicity only helping to swell the number of participants. While the widespread publicity has piqued interest, more often than not, members still don’t have a very clear picture of what actually happens in a class or session. Continue reading »